Limited-Edition Hello Kitty Coveroo Custom Phone Covers Now Available
Hello Kitty’s 35th Anniversary Celebration continues with the launch of the Hello Kitty Coveroo collection!
For a very limited time, Hello Kitty fans can choose from a variety of Hello Kitty 35th Anniversary designs for their mobile, smart phone, and MP3 player cases then receive their new cover in the mail from Coveroo.
Unlike most customization products, Coveroo uses laser engraving technology and a HighColor process to give personal electronic devices a high-quality design that won’t ever fade, peel or rub off. Coveroo supports all major phone brands such as Blackberry, iPhone, Motorola, Samsung and many more.
This special collection is only available through December 31, 2009, so visit coveroo.com/hellokitty soon and get Hello Kitty on your phone!
Sanrio and L.A. WORKS charitable partnership
Sanrio is partnering with L.A. Works on a charitable program for Three Apples in honor of Hello Kitty’s 35th Anniversary.
L.A. Works is a nonprofit, volunteer action center that creates and implements hands-on community service projects throughout the greater Los Angeles area. Sanrio and L.A. Works will collaborate on a number of events taking place during the exhibition to teach art appreciation to children and teens from some of the 250+ community agencies that partner with L.A. Works. Groups to participate include L.A. Family Housing in Sun Valley, the Midnight Mission Family Housing facility in South Los Angeles, Aviva Family & Children’s Services facility and Alegria Family Shelter. Each group will spend time at Royal/T and receive a tour of the exhibition and then participate in a hands-on workshop to create their own pieces of art followed by a special Hello Kitty-themed lunch, gift bag and a visit by Hello Kitty, herself. Sanrio will also host a special appreciation event for all L.A. Works volunteers in order to thank them for their invaluable contribution to the Los Angeles community. As charitable partner for Three Apples, L.A. Works will receive a portion of proceeds from the sale of all the one-of-a kind art pieces created for this event, as well as from select interactive exhibition elements.
New Hello Kitty Collection by Judith Leiber
Sanrio and Judith Leiber are launching a new handbag and accessory collection for Hello Kitty’s 35th Anniversary. The collection features Austrian crystal minaudieres including a “Retro Kitty” curved oval clutch, the “Pink Tulip” airstream, new “Hobo” style with silver handle, double sided mirror compact and key fob. The exclusive Hello Kitty Collection by Judith Leiber, will be available in October 2009 at Judith Leiber boutiques and online as well as at Sanrio’s flagship boutiques and on display at the Three Apples exhibition. Swanky!
Hello Kitty 35th Anniversary Tartan
Sanrio’s very special design commemorating Hello Kitty’s 35th Anniversary is coming soon to sanrio.com and Sanrio Boutiques! This exclusive Hello Kitty Tartan pattern is officially registered at “THE SCOTTISH REGISTER OF TARTANS.” Go plaid with Hello Kitty!
Hello Electronics Accessories
New Hello Kitty iPhone 3G/3GS Cases and first edition Hello Kitty x Mimobots are in. It’s a cute electronics frenzy at sanrio.com!
Hello Kitty Art Exhibition!
It’s Official! The Three Apples Art Show is shaping up to be the art event of the fall! The show will feature an unprecedented lineup of over 80 celebrated artists, who’ve been invited to interpret their creative vision of Hello Kitty in unique, original works that will be on display and for sale.
The art exhibition at Three Apples will be curated by Jamie Rivadeneira, owner of JapanLA, a Los Angeles boutique that specializes in “cute” Japanese and American products. A portion of the proceeds from the sale of the artwork will benefit L.A. Works, a volunteer action center that creates and implements hands-on community service projects throughout the greater Los Angeles area.
Learn more about all the artists at sanrio.com/threeapples!
Three Apples Exhibition Site Is Live!
The Three Apples Exhibition Website is live! Three Apples is the US’s first-ever exhibition event celebrating all things Hello Kitty, taking place in Los Angeles, CA Oct 23 – Nov 15th, 2009. Now you can find the latest information and going-ons at Three Apples!
Check out pictures, learn more about the artists, and stay updated on all the fun events happening at Three Apples. If you cannot visit Three Apples in person, visit sanrio.com/threeapples regularly to join the fun online!
Hello Kitty x Jelly Belly
Sweet! Continuing Hello Kitty’s 35th Anniversary celebration, Sanrio and Jelly Belly Candy Company are pleased to announce the signing of an agreement for Jelly Belly® jelly beans in licensed iconic Hello Kitty® packaging to arrive on retail shelves this fall. The adorable packaging and delicious flavors will make the Jelly Belly Hello Kitty products a must-have for all Hello Kitty fans!
Jelly Belly Candy Company is introducing two package sizes: a new 10-Flavor Jelly Belly Hello Kitty Gift Box that holds a custom selection of flavors including Berry Blue, Cotton Candy, Buttered Popcorn, Cinnamon, Coconut, Tangerine, Green Apple, Juicy Pear, Watermelon and Very Cherry.
In addition, a supercute 1-oz. flip-top Jelly Belly Hello Kitty box holds a selection of assorted flavors. These clever boxes open at the top and click closed and are the perfect size to take along wherever you go. Launching mid-September, find these yummy goodies at your local Jelly Belly retailer along with Hello Kitty merchandise or included on the candy shelf along with Jelly Belly beans. What’s your fave flavor?
35th Anniversary Color Highlight for September
Pink (for Cute) is the featured color for September as the worldwide 35th Anniversary theme of Hello Kitty Colors continues at Sanrio Boutique Stores! This month, check out the Supercute Art Contest where you can explore your creative side, get a special store discount, and get the chance to win some Hello Kitty prizes! Contact your local Sanrio Boutique for details!
Sanrio September Birthdays
Sep 14 Happy Birthday Mary White! (Hello Kitty’s Mama!)
Sep 23 Happy Birthday Honey Cute!
Sep 25 Happy Birthday Azuki! (Cinnamoangels)
