the hello kitty® visa® platinum reward card is now the
sanrio® Visa® Platinum Reward Card
New Cute Designs, Same Great Benefits
With so many characters to love, you can now choose your favorite Sanrio character as your card design with all of the same great benefits.
Visit the Sanrio Visa Platinum Reward Card page for more details.
Already Have an Account?
You can still access your account online to:
Schedule recurring payments
Receive and view statements
Download transaction history
Track rewards points
Visit our FAQ page
Your Hello Kitty® Visa® Reward Card is issued by UMB Bank.
Sanrio, Inc. is not responsible for the issuance or management of this card