Sanrio Friend of the Month: Cheery Chums

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Summer is here and it's the perfect time for hanging out with your friends. Which makes the Cheery Chums the perfect Sanrio ‘Friend of the Month' for July! 

In case you didn’t know, the Cheery Chums are a gleeful group of friends who love nothing more than making treats and having parties. Here are some fun facts about the three members of this pack of pals!

  • Chum is a fun-loving rabbit who was born in Tokyo. She is a playful little girl who gets lonely easily and is most happy when she is with friends. Chum loves baking cakes and cookies, having parties at home and skipping barefoot through fields. She's an excellent cook and seamstress. Her birthday is coming up this month on July 12th.
  • Pum is a kind and strong elephant that finds it hard to express his feelings to others but he's a reliable leader. His family runs a toy store so his interests include plastic model making, magic tricks, and radio controlled cars. Pum’s powerful lungs make him a super trumpet player and his wide feet allow him to balance on a single egg! His birthday is on October 10th.
  • Muu is a boy bear bookworm that was born in a small village at the foot of the French Alps. He's stylish, smart, and a good listener. He's the most grown-up of the group, so he’s like a big brother to the others. Muu’s hobbies include reading together with the birds and browsing photo collections of his beloved French townscapes. Because he's fluent in "Canary", he sings duets with the birds. His birthday is August 19th.



As always, don’t forget about the Cheery Chums Sanrio ‘Friend of the Month’ collector pin for July! This pin is available as a small gift with a $35 purchase at the Sanrio Online Store and in select Sanrio stores. Get one for your collection before they’re gone! Each pin is only available until the end of the month or while supplies last.

How will you spend the summer with your friends? Let us know in the comments below!

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