Sanrio characters on a pastel background

Sweet Happy News

Events

Seasons Greetings at Universal Studios Hollywood

Seasons Greetings at Universal Studios Hollywood

Hello Kitty is celebrating the holiday season in her peppermint candy dress at Universal Studios Hollywood! 
Read more
Spooky Season at Universal Studios Hollywood

Spooky Season at Universal Studios Hollywood

It’s officially spooky season at Universal Studios Hollywood and Hello Kitty is celebrating with her Dracula costume!

Read more
Hello Kitty Cafe at Fashion Show Las Vegas Grand Opening

Hello Kitty Cafe at Fashion Show Las Vegas Grand Opening

The Hello Kitty Cafe at Fashion Show Las Vegas finally opened on July 8th! Hello Kitty fans lined up to see the new cafe, exclusive merchandise, and Hello Kitty herself. Take a look at the super sweet grand opening!
Read more
Lunar New Year at Universal Studios

Lunar New Year at Universal Studios

Celebrate Lunar New Year at Universal Studios Hollywood and meet Hello Kitty! 

Read more
Hypland x Hello Kitty Carnival at ComplexCon

Hypland x Hello Kitty Carnival at ComplexCon

The Hypland x Hello Kitty Carnival made an appearance at ComplexCon. Guests showed up to play a variety of games and shop the supercute collection!
Read more
Hello Kitty x Tea Drops Launch Party Recap

Hello Kitty x Tea Drops Launch Party Recap

Hello Kitty and Tea Drops dropped a supercute collaboration. Check out all the fun from the launch party filled with sweet treats and of course, tea!
Read more