Sweet Happy News

We’ve been waiting so long for this moment, we finally had a chance to interview the face of the first hello sanrio collection, That Poppy! That Poppy is a Nashville-born artist who emerged on You...

Are you making a list for the holidays and checking it twice? Here’s the scoop on all the supercute Black Friday and holiday deals!Sanrio Stores Friday, November 25th - get a free Sanrio blanket wit...

Today we’re all in for a super special treat!Last week, during the launch of the brand new Sanrio x Johnny Cupcakes collaborationin Boston, we had a chance to get to know the man behind the brand, M...

Have you heard the good news yet? Sanrio hasteamed up with ColourPop to introduce their first collaboration – ColourPop x Hello Kitty! Launching today in celebration of Hello Kitty’s birthday excl...

Happy birthday, Hello Kitty! In celebrationof this special day, Hello Kitty is the Sanrio Friend of the Month forNovember! Here are some fun facts about the cheerful little girl who has a giftfor musi...

Carving pumpkins is a favorite Halloween tradition in many parts of the world, and seeing decorated pumpkins peering out from porches and doorsteps in your neighborhood is a sure sign that the season ...

Today is World Smile Day! This day is celebrated around the globe on the first Friday in October. The phrase "small gift, big smile", is the foundation of everything that Sanrio does and we're proud...

Have you ever wondered how to create a lookinspired by Kuromi? Our guest blogger, Victoria Suzanne, is here to show youhow to add a bit of mischievousnessto your outfit! Hi everyone! I'm Victoria Suz...